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关于我们产品服务数字丝路生态伙伴招标采购诚聘英才
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客户痛点
传统文本短信拦截率高，用户触达率低。
传统文本短信内容简单，形式单一，阅读体验差。
传统文本短信客户点击率和阅读率极低，营销转化率差。
传统文本短信交互性差，从通知到转化链路长，交互复杂。
产品介绍
智能消息是通过手机终端信息增强技术，将传统文本短信无缝升级为可交互的富媒体信息，目前智能消息可以适配的手机品牌主要有华为、小米、oppo、vivo等，支持智能消息的机型直接显示为智能消息（右图），不支持智能消息的机型直接显示为文本短信（左图）
智能消息目前支持的消息展现形态有：图文、音视频、横滑、红包、电商、通知等
产品亮点
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码号不变，不改变客户现有短信发送码号和模式，直接将发送短信进行智能升级。
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减少信息拦截，营销内容在多媒体素材中呈现，减少文本短信的拦截率。
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形式多样，内容丰富，通过音视频、图文等多媒体素材的内容展现，提高消息的阅读体验，提升用户的点击率。
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转化率高，智能消息内图文和按钮提供多种点击交互事件，可以直接拉起H5、APP、快应用、浏览器、地图、电话等，一键直达指定页面，缩短转化链路，提高用户转化率。
应用场景
电商促销
将热销产品推送给目标客户，通过视频或图文的形式立体化展现产品信息，强烈吸引用户，并提供立即购买功能，点击后直接进入订单支付页面，提高用户转化率。
会员促销
向目标用户直接发送红包类优惠信息，通过优惠券的直观展现，吸引用户参加促销活动。
通知提醒
将通知信息通过卡片方式呈现，重要信息进行强化显示，给用户提供更好的阅读体验，同时提供各类点击按钮，能够直接进入指定的活动页面或者app等，实现营销转化。
新闻宣传
党政机关单位通过智能消息向目标用户群体推送重要的政策新闻，通过视频和图文化的内容呈现，便于目标用户更加全面的了解通知信息。
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南宁总部地址：
中国广西南宁市良庆区秋月路18号，530200北京分公司地址：
北京市海淀区鲁迅文化园文化创作展示中心2号楼，100097联系电话： 4006716888联系邮箱： kf1001@caih.com
微信公众号
"中国—东盟信息港股份有限公司"
在线咨询
热线电话
中国广西南宁市良庆区秋月路18号，530200
北京市海淀区鲁迅文化园文化创作展示中心2号楼，100097
举报监督
